CX Fanatics Podcast
Hi! Welcome to the CX Fanatics Show. Did you know it can cost 5 times more to attain new customers than to retain existing customers? But most of the time customer experience is passed off as customer service (CX as the cool kids say) - and that’s just plain wrong. Because CX is its own animal and a MUCH bigger component of business than most people realize. Customer Experience when it’s exceptional is THE best way to keep current customers (or leads) happy and turn them into raving brand ambassadors. This channel focuses on weaving customer experience throughout your business to increase revenue, retention, and referrals. Tune in weekly for expert interviews, customer experience and marketing strategy, and the latest CX trends. Use what you learn to create the BEST customer experience for your clients - turning them into raving fans while increasing your revenue and profit. Get a jump start on doubling your profits in 60 days - with this free guide (download it here) ➡️ profitgrowthclub.com/profit.
Episodes
Episodes
Wednesday Feb 07, 2024
179. Why Service-Based Businesses Need a Subscription Model
Wednesday Feb 07, 2024
Wednesday Feb 07, 2024
In this week's episode discover three reasons why your service-based business should embrace a subscription model. You may be thinking - there is NO way a subscription model would work for my business. But this episode will give you plenty to noodle on and may even spark your next brilliant offer. Stay tuned until the end, because there is a bonus waiting for you.
Discover inside:
✅ 3 benefits of creating a subscription model for your service-based business.✅ Specific examples of companies that thought outside the box to create subscription models.✅ How to stand out in your industry as a leader because of a subscription model.✅ How a subscription model saves your company time, money, and resources.✅ The most powerful way to stay connected to your current and future clients.
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Tuesday Jan 30, 2024
How To Prevent Subscription Churn and Increase Profit
Tuesday Jan 30, 2024
Tuesday Jan 30, 2024
In this week's episode discover how to prevent subscription churn and increase profit plus what it's REALLY costing your business to keep chasing new customers.
Learn:
✅ 3 simple changes that will keep your subscribers engaged, happy, and sharing your brand with friends.✅ The #1 frustration for clients in a subscription service.✅ How to stand out from your competitors when it comes to amplifying your subscription offer.✅ Who is nailing the subscription service model and who frankly sucks (plus what to copy and what to avoid)/✅ How to stay on top of churn (to prevent it) and what to do to keep subscribers from leaving.
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Wednesday Jan 17, 2024
177. Tammy Alvarez and How A Subscription Model Transformed Her Business
Wednesday Jan 17, 2024
Wednesday Jan 17, 2024
In this week's episode, I have the pleasure of interviewing Tammy Alvarez.
Tammy Alvarez is the CEO of the Career Winners Circle and is also an author, professional keynote speaker, inspirational coach, trainer, and epic storyteller.
As an award-winning entrepreneur and former corporate executive, Tammy believes leaders who inspire courage are at the heart of every successful business.
Her spirited “Break All the Rules” approach blends decades of C-Suite experience with a pragmatic, results-based coaching style that helps business professionals create a big impact and love every Monday again.
Her recent book Escaping The Career Trap, Transform Your Apathy into Ambition and Never Hate Mondays Again is a self-leadership blueprint for high achievers who want to experience true career fulfillment.
Tammy shares what adding a subscription model has meant to her business in the last six months and why she is never looking back.
Join me for this powerful interview and learn why Tammy's revenue increased, how she got her time back, and why she recommends EVERY business have a subscription model for their business.
Connect With Tammy:
Career Winners Circle
Escaping The Career Trap
Buy The Book
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Wednesday Jan 10, 2024
176 -3 Proven Strategies to Attract Gen Z Buyers and Boost Your Sales
Wednesday Jan 10, 2024
Wednesday Jan 10, 2024
In this week's episode discover how to attract the next generation of buyers and what makes them tick when it comes to buying decisions. Get ready to get to know GenZ.
Learn:
✅ Where GenZ hangs out online and offline and what they expect from brands who meet them there.✅ What Generation Z focuses on when applying their buying power.✅ How to adjust your marketing, sales, and customer strategies to appeal to Generation Z.✅ About GenZ's lack of brand loyalty and how to keep them coming back for more.✅ Which companies "get" Generation Z and how you can emulate what they are doing to propel your success.
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Thursday Jan 04, 2024
Thursday Jan 04, 2024
In this week's episode discover how to master the art of creating magnetic experiences for your customers that lead to increased revenue, sales, and lifetime customer value.
Learn:
✅ How to personalize and customize your emails to increase customer engagement.✅ Why most social media falls flat and ways to stand out from others and create loyal customers.✅ How to test new products, offers, and discounts without spending tons of marketing dollars.✅ The best way to show your customers they are important and it saves you time and money.✅ Prime examples of companies that are excelling when it comes to customer experience and what they are doing that you can copy.
Examples In This Episode:
Frogs Leap - Fellowship of the Frog Wine Club Membership
Spotify Wrapped
Hello Fresh
Resources:
Convertkit
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Wednesday Dec 13, 2023
How To Consistently Increase Your Wine Club Memberships
Wednesday Dec 13, 2023
Wednesday Dec 13, 2023
In this week's episode discover three ways to consistently increase your wine club memberships and reduce wine club churn.
Don't have a wine subscription business?
Stay tuned, because these three steps can be applied to your business as well.
Learn:
✅ Why your wine club differentiation factor matters more than ever✅ Who in the wine industry is standing out and why✅ How your messaging is repelling not attracting wine club subscribers✅ The #1 thing most wineries are getting wrong when it comes to their wine club✅ Who is standing out when it comes to personalizing wine club memberships and why
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Thursday Nov 30, 2023
173 More Reasons Why Your Business Needs A Subscription Model
Thursday Nov 30, 2023
Thursday Nov 30, 2023
In this week's episode discover even more reasons why EVERY business MUST have a subscription model to increase revenue and profit, now and in the future.
Plus learn:✅ The number one benefit of having a subscription model (don't miss this one)✅ Examples of subscription models that have replaced product revenue✅ How to innovate and create new products based on customer feedback✅ The power of a subscription in accurate forecasting✅ Why a subscription model could save your business during another pandemic
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.
Tuesday Nov 21, 2023
Why Every Business Needs A Subscription Model
Tuesday Nov 21, 2023
Tuesday Nov 21, 2023
In this week's episode discover why every product and service business MUST have a subscription model to increase revenue and profit.
Plus learn:✅ The number one benefit of subscription models✅ Hidden perks of having consistent subscribers (it's not what you think)✅ How to create raving fans and brand loyalty with your subscription✅ The power of subscribers in determining higher lifetime customer value✅ Why subscribers = lower customer acquisition cost
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.