CX Fanatics Podcast

Hi! Welcome to the CX Fanatics Show. Did you know it can cost 5 times more to attain new customers than to retain existing customers? But most of the time customer experience is passed off as customer service (CX as the cool kids say) - and that’s just plain wrong. Because CX is its own animal and a MUCH bigger component of business than most people realize. Customer Experience when it’s exceptional is THE best way to keep current customers (or leads) happy and turn them into raving brand ambassadors. This channel focuses on weaving customer experience throughout your business to increase revenue, retention, and referrals. Tune in weekly for expert interviews, customer experience and marketing strategy, and the latest CX trends. Use what you learn to create the BEST customer experience for your clients - turning them into raving fans while increasing your revenue and profit. Get a jump start on doubling your profits in 60 days - with this free guide (download it here) ➡️ profitgrowthclub.com/profit.
Episodes
Episodes



Wednesday Dec 13, 2023
How To Consistently Increase Your Wine Club Memberships
Wednesday Dec 13, 2023
Wednesday Dec 13, 2023
In this week's episode discover three ways to consistently increase your wine club memberships and reduce wine club churn.
Don't have a wine subscription business?
Stay tuned, because these three steps can be applied to your business as well.
Learn:
✅ Why your wine club differentiation factor matters more than ever✅ Who in the wine industry is standing out and why✅ How your messaging is repelling not attracting wine club subscribers✅ The #1 thing most wineries are getting wrong when it comes to their wine club✅ Who is standing out when it comes to personalizing wine club memberships and why
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Thursday Nov 30, 2023
173 More Reasons Why Your Business Needs A Subscription Model
Thursday Nov 30, 2023
Thursday Nov 30, 2023
In this week's episode discover even more reasons why EVERY business MUST have a subscription model to increase revenue and profit, now and in the future.
Plus learn:✅ The number one benefit of having a subscription model (don't miss this one)✅ Examples of subscription models that have replaced product revenue✅ How to innovate and create new products based on customer feedback✅ The power of a subscription in accurate forecasting✅ Why a subscription model could save your business during another pandemic
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Tuesday Nov 21, 2023
Why Every Business Needs A Subscription Model
Tuesday Nov 21, 2023
Tuesday Nov 21, 2023
In this week's episode discover why every product and service business MUST have a subscription model to increase revenue and profit.
Plus learn:✅ The number one benefit of subscription models✅ Hidden perks of having consistent subscribers (it's not what you think)✅ How to create raving fans and brand loyalty with your subscription✅ The power of subscribers in determining higher lifetime customer value✅ Why subscribers = lower customer acquisition cost
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes? You can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Wednesday Nov 15, 2023
171 Improving Customer Experience After The Sale Part 3 of 3
Wednesday Nov 15, 2023
Wednesday Nov 15, 2023
In this week's episode discover Discover how to turn new customers into brand fanatics in your direct-to-consumer business & eliminate endlessly selling to new clients.
Plus learn:✅ Which companies you need to mimic when it comes to customer experience✅ How to effectively gather customer feedback✅ How to create personalized customer experiences the easy way✅ The one thing to avoid when asking customers to share their experience with others✅ What is NO longer optional when it comes to attaining and retaining customers
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes, you can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Thursday Nov 09, 2023
170 How To Improve Customer Experience During The Sale Part 2 of 3
Thursday Nov 09, 2023
Thursday Nov 09, 2023
In this week's episode discover how to amplify your customer experience with new customers to increase loyalty, end the sales grind, and great raving fans.
Plus learn:
✅ The number one thing you need to do to increase sales and profits per customer✅ Which customer tactic will save you the most time and headache✅ What problems the wine industry solves✅ How a heating and air conditioning company could create a subscription model (and other service-based businesses)✅ The one thing to handle before your customers ask✅ Why most sales are lost and the quick fix to more sales
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes, you can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Wednesday Nov 01, 2023
169 Why Customer Experience Creates More Customers Before They Buy (part 1 of 3)m4a.mp3
Wednesday Nov 01, 2023
Wednesday Nov 01, 2023
In this week's episode discover how using customer experience with visitors who aren't yet customers will increase your conversions and sales.
Plus learn:
✅ The biggest marketing mistake you need to unlearn now✅ Why the more you know about your customers the easier it is to get them to buy✅ How to gather customer data and organize it to make better sales and marketing decisions✅ How to launch new offers, products, and services your customers actually want✅ The one thing to avoid with your follow up to separate you from your competitors✅ Why "no" doesn't mean "no" and how to turn it to "yes" faster
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes, you can find those at dtcgrowthclub.com/podcast
All that and more await you in this week's episode of the CX Fanatics podcast.



Wednesday Oct 25, 2023
168 Customer Service vs Customer Experience
Wednesday Oct 25, 2023
Wednesday Oct 25, 2023
In this week's episode discover the difference between customer experience and customer service.
Plus learn:
The biggest mistakes businesses are making when it comes to customer experience
Why 97% is an important number
How old marketing methods are failing BIG time
Buying changes that are impacting future buying
The one industry that needs an email makeover
3 steps to uplevel your customer experience game
Listen to the entire episode here or tune into the live show over on YouTube.
Miss any of the show notes, you can find those at dtcgrowthclub.com/podcast



Tuesday Oct 17, 2023
Tuesday Oct 17, 2023
This week on the CX Fanatics podcast, uncover why wine clubs will save the wine industry.
That's a pretty bold prediction, I know.
But hear me out.
The wine industry is in trouble but they have the solution right under their noses.
Step away from the glass for just a minute and tune into this week's show to learn:
The simple way to increase profit that most wineries are missing
This one skill wineries excel in but that aren't using it to their advantage
The biggest benefit to focusing on wine club marketing and it's even better if you're NOT a big label
Don't miss this week's show even if you aren't in the wine business.
Every direct-to-consumer business can use this week's information to grow their revenue, retention, and referrals.
All that and more await you in this week's episode of the CX Fanatics podcast.